Marketing Manager/Senior Marketing Manager - Portfolio, Thesis, Optimism, and Sentinel (Hybrid)

The Portfolio, Sentinel, Optimism, and Thesis imprints at Penguin Random House are seeking a dynamic and creative Marketing Manager or Senior Marketing Manager. This role is ideal for a digitally savvy marketer with a passion for nonfiction storytelling, audience building, and innovative content creation. This position reports directly to the Director of Marketing and is a key member of our collaborative and driven team. The Marketing Manager/Senior Marketing Manager will lead 7-10 author-facing marketing campaigns per year across a range of high-profile nonfiction titles. These campaigns require close collaboration with authors and agents, as well as with internal stakeholders across publicity, editorial and sales. The ideal candidate will have excellent communication skills, experience managing significant social platforms and communities, and the strategic insight to bring impactful campaigns to life. Our authors are internationally recognized economists, professors, CEOs, journalists, and movement builders. We are looking for someone who shares our mission of amplifying powerful ideas and helping our authors grow their platforms and connect with readers across channels. Specific responsibilities include:

• Lead 7 to 10 full-scale marketing campaigns annually, serving as the primary point of contact for authors and agents through the entire campaign cycle.
• Cultivate strong author and agent relationships through proactive communication, clear strategic direction, and comprehensive performance reporting.
• Develop and execute platform-specific social media strategies across Instagram, YouTube, TikTok, LinkedIn, X, and Facebook to drive audience growth, engagement, and sales.
• Identify and define target audiences through market research and competitive analysis, translating insights into multi-channel strategies spanning digital advertising, influencer partnerships, pre-order promotion, and more.
• Conceptualize, write, and oversee the production of digital marketing assets, including social and newsletter graphics, landing pages, and bonus content, managing timelines and cross-functional approvals to ensure on-time delivery.
• Manage and optimize digital advertising campaigns, monitor performance metrics and adjust strategy to maximize ROI.
• Collaborate with the broader marketing team to develop and execute imprint-level brand marketing initiatives, including generating ideas for imprint-owned social channels and leading creative campaigns to increase brand awareness and audience growth.

Please apply if you meet the following qualifications:

• A minimum of 4 years of marketing experience; book publishing experience strongly preferred
• Genuine interest in nonfiction publishing, especially in business, politics, current events, history and psychology categories
• Excellent written and verbal communication skills
• Collaborative spirit and desire to learn and grow in the position
• Very strong organizational skills and attention to detail
• Ability to multitask, prioritize projects, manage time effectively, and keep projects moving independently
• Ability to think strategically and creatively about each unique project
• Interest in exploring new trends, audiences, platforms, and tools, and testing new tactics for reaching readers
• Experience running digital ads

The salary for the Marketing Manager is $73,500. The salary for the Senior Marketing Manager is $80,000. All positions are currently eligible for an annual profit award or bonus, subject to company results. This is a hybrid position with in-office responsibilities. We will consider candidates who can work from a commutable distance to our offices at 1745 Broadway, which includes the tri-state area (NJ, CT, & PA). Applications for this role will be accepted through March 17, 2026 or until the role is filled. We encourage you to apply early, as we review applications on a rolling basis. Please include your resume and cover letter for consideration. Before applying for any role at Penguin Random House, we recommend you review our applicant resources page and our FAQs page. Penguin Random House job postings include a good faith compensation range for each open position. The salary range listed is specific to each particular open position and takes into account various factors including the specifics of the individual role, and candidate's relevant experience and qualifications. Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off. Penguin Random House is the leading adult and children's publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 300 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children's Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be found at http://www.penguinrandomhouse.com/. Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status. Company: Penguin Random House LLC | Job ID: 287082 Apply tot his job Apply To this Job