Analyst, Pricing & Yield
Hearst Magazines is a global media company with a portfolio of over 30 iconic brands. As an Analyst, Pricing & Yield, you will analyze advertising sales data to inform pricing and revenue strategies, collaborate with various teams to align insights, and develop inventory forecasts to support smarter deal-making.
Responsibilities
- Analyze advertising sales data and systems to deliver insights that inform pricing, yield, and revenue strategy
- Partner with the Director, Pricing & Yield to build scalable processes and datasets that support smarter deal-making
- Develop inventory forecasts across the product portfolio, identifying opportunities and potential risks
- Create and distribute regular reporting that delivers a holistic view of inventory performance and monetization metrics
- Collaborate with Marketing, Account Management, Campaign Management, and Finance teams to align pricing, planning, and post-sale delivery insights
- Track post-sale delivery escalations and surface optimization opportunities to mitigate risk and improve outcomes
- Maintain deep familiarity with core data sources, including Salesforce (CRM), AdPoint (OMS), ad server data (GAM), and related platforms
Skills
- Experience in advertising yield management, pricing, or analytics, ideally within a digital media or publishing environment
- Strong understanding of digital advertising ecosystems, including web analytics, audience strategies, and automated buying channels
- Demonstrated ability to build reports, analyze trends, and translate data into clear, actionable insights
- High level of proficiency in Excel, Salesforce, and reporting or analytics platforms
- Strong written and verbal communication skills, with the ability to explain complex concepts to varied audiences
- Collaborative, adaptable, and curious mindset with the ability to 'see past the numbers'
- Experience building media plans or managing digital advertising campaigns is a plus
- Bachelor's degree in Business, Economics, Mathematics, or equivalent practical experience preferred
Benefits
- Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries
- Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events
- Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities
- Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered
- Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1
- Enjoy competitive financial perks, including a 401(k) plan with a generous company match
Company Overview