Partner Programs Community Manager

The Partner Community & Ecosystem Engagement Manager plays a critical role in shaping and building how Avalara supports its partner ecosystem. You will own partner communications, content operations, and digital engagement workflows, ensuring a cohesive, high-quality partner experience across all touchpoints.

Reporting into Partner Programs leadership, you will work cross-functionally. It collaborates with Partner Marketing, Enablement, Sales, Product Marketing, PR, and Corporate Communications. The goal of this collaboration is to drive partner awareness, readiness, and engagement at scale.

You will be fully remote, reporting to VP, Alliance Partnerships

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Manage Partner Communications and Engagement Strategy

• You will lead the development of partner-first communication strategies that inspire awareness, adoption, and engagement across Avalara's partner ecosystem.
• You will define communication frameworks, cadences, and best practices to ensure partner messaging.
• You will be a subject-matter owner for partner communications, advising your team on messaging, timing, and channels.

Lead Partner Content Strategy and Operations

• You will own the end-to-end partner content lifecycle, including planning, creation, curation, governance, and distribution of partner-facing and internal content.
• You will establish and manage content workflows, calendars, and prioritization to support partner programs, enablement, incentives, events, and important programs.
• You will ensure content quality, accuracy, and agreement on business and partner program priorities.

Drive Digital Partner Experience Optimization

• You will lead ongoing improvements to Avalara's partner-facing digital experiences, including partner portals, content hubs, and community platforms.
• You will partner with a variety of teams to improve content organization, discoverability, and usability to promote engagement and self-service.
• You will identify gaps and opportunities in the partner digital journey.

Amplify Partner Visibility & Recognition

• You will partner with Marketing, PR, and Communications teams to enhance partner success stories, announcements, and recognition programs.
• You will develop scalable approaches to highlighting partner impact and strengthening Avalara's partner-first culture.

Leadership & Execution

• You will be a senior liaison across Partner Programs, Marketing, Communications, and Operations.
• You will establish success metrics to measure engagement effectiveness and improve performance.

• 6–8 years of experience in partner-focused roles such as partner marketing, communications, community management, programs, or ecosystem operations.
• 5+ years of experience managing and scaling partner communications and engagement initiatives
• Data-driven approach, with experience using engagement metrics and insights to improve content and programs.
• Partner management skills and the ability to lead through influence.
• Comfortable learning and adopting new tools, platforms, and processes.

AI is embedded in our workflows, decision-making, and products.  Success here requires embracing AI as an essential capability.

• You’ll bring experience using AI and AI-related technologies, ready to thrive here.

• You’ll apply AI every day to business challenges - improving efficiency, contributing solutions, and driving results for your team, our company, and our customers.

• You’ll grow with AI by staying curious about new trends and best practices, and by sharing what you learn so others can benefit too.

Total Rewards 

In addition to a great compensation package, paid time off, and paid parental leave, many Avalara employees are eligible for bonuses. 

Health & Wellness  Benefits vary by location but generally include private medical, life, and disability insurance. 

Inclusive culture and diversity  Avalara strongly supports diversity, equity, and inclusion, and is committed to integrating them into our business practices and our organizational culture. We also have a total of 8 employee-run resource groups, each with senior leadership and exec sponsorship. 

We’re defining the relationship between tax and tech.

We’ve already built an industry-leading cloud compliance platform, processing over 54 billion customer API calls and over 6.6 million tax returns a year. Our growth is real - we're a billion dollar business - and we’re not slowing down until we’ve achieved our mission - to be part of every transaction in the world.

We’re bright, innovative, and disruptive, like the orange we love to wear. It captures our quirky spirit and optimistic mindset. It shows off the culture we’ve designed, that empowers our people to win. We’ve been different from day one. Join us, and your career will be too.

We’re An Equal Opportunity Employer

Supporting diversity and inclusion is a cornerstone of our company — we don’t want people to fit into our culture, but to enrich it. All qualified candidates will receive consideration for employment without regard to race, color, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other factor protected by law. If you require any reasonable adjustments during the recruitment process, please let us know.