[Remote] VP Marketing - Dental

Note: The job is a remote job and is open to candidates in USA. CSG Talent is partnering with a high-growth dental manufacturer seeking a Vice President of Marketing - Dental. This role involves full ownership of the company's marketing strategy and demand generation across North America, while leading a diverse team and managing a multi-million-dollar budget.

Responsibilities

• Partner with the VP of Sales to build a seamless pipeline, ensuring high-quality marketing-qualified leads are transitioned efficiently to the sales team
• Leverage CRM platforms (Salesforce) and marketing automation tools to continuously refine the marketing funnel, improving conversion rates and demonstrating clear ROI
• Build and scale a best-in-class lead generation capability to fuel the national sales force
• Develop and own go-to-market strategies for new restorative solutions, implant lines, and digital scanning technologies
• Create and curate educational content, webinar programmes, and KOL (Key Opinion Leader) partnerships that cement the company's authority across the dental industry
• Shape and lead an ambitious, insight-driven marketing strategy that reinforces and extends the company's leadership position in the market
• Champion a unified brand experience, maintaining a premium, consistent presence at every touch point
• Lead, develop, and expand a multi-disciplinary team spanning creative, digital, communications, and events
• Proven ability to drive measurable revenue growth through integrated, multi-channel marketing strategies
• Skilled at translating complex data sets into clear marketing insights, with hands-on experience across CRM and marketing automation platforms
• Exceptional executive presence, influencing senior stakeholders up to Board level and driving alignment across functions

Skills

• Experience in the Dental or Medical Device industries
• Bachelor's Degree or higher in Marketing
• History leading high performance marketing teams in a B2B environment
• Ability to work cross functionally with sales and wider teams
• Analytical and result orientated
• MBA preferred

Company Overview