Associate Producer, Influencer Marketing (Canada)

About Collectively:

Collectively - part of the Brandtech Group (formerly You & Mr. Jones) - is the global leader in influencer marketing; combining strategy, creative, and technology to deliver the most innovative influencer work. We partner with forward-thinking brands in technology, fashion, retail, gaming, entertainment, consumer goods, and more to build deeply integrated social activation strategies that drive relevance, awareness, and sales. Our work has been recognized by top publications including The Wall Street Journal, Fast Company, Digiday, AdAge, and Business INSIDER, among others. We’ve also earned Effie, Webby, Glossy, IMA Fast Company, and OMMA awards for our programs.

Collectively is known across the industry as the partner who delivers the most creative, strategic, and effective programs, with the most sophisticated analysis and paid social offerings. But most importantly, we’re known to be genuinely committed partners to our clients, many of whom have worked with us for multiple years. We aspire to continue to provide an excellent workplace for our teams while delivering the industry’s most ambitious and thoughtful influencer collaborations. In 2020, we were named by Built In Bay Area as one of the Best Small Companies to work for.

About the Production Team:

Collectively’s Production team is the strategic production arm of our client services practice, responsible for leading influencer marketing projects from kick off to completion with creativity, ingenuity, and exceptional project management skills. The team charter is flawless execution and exceptional client service and we pride ourselves on guiding our clients and influencers through each step of a project with strategic solutions along the way.

Responsibilities:

Working in tandem with lead Producers and a larger cross-functional team, the Associate Producer contributes to program production across a variety of influencer marketing campaigns. This role reports to a Director of Production and is responsible for three crucial areas of production: project management, influencer casting and management, and program tracking and reporting.

Project Management

• Support all aspects of influencer marketing projects for top brands, working closely with Collectively Producers, Sr. Producers, Executive Producers and/or Directors to ensure projects are on time, on budget, and achieve objectives
• Proactively update project status documents, both internal and external, including: influencer lists, weekly status agendas, client hubs, and, payment schedules)
• Oversee the schedule, documentation and communication of collaborator payments for specific projects
• Prepare Collaborator agreements (contracts) and work with Business Affairs to ensure accurate and timely contracting
• Contribute to internal and client calls, including creating agendas, maintaining status sheets, note taking and scheduling follow up meetings.
• Learn to prepare first drafts of key production deliverables, including but not limited to- timelines, project discovery, campaign briefs, activation plans, abstract / content reviews, and production schedules

Influencer Casting & Management

• Conduct influencer research and talent list development for Collectively campaigns, with thorough adherence to brand criteria and guidelines
• Develop campaign invitation emails and sign up surveys
• Support the lead Producer in conducting outreach to influencers and agents to generate interest and participation in campaigns, tracking rates, availability, and other key details during the recruitment process
• Support client decision making by writing persuasive rationale for talent that illustrates their readiness and fit for specific projects, helping to connect their profile, feed, and strengths to program goals
• Build client-facing influencer presentations that highlight influencer talent for Collectively campaigns

Program Tracking & Reporting

• Set-up campaign tracking using our third-party software, ensuring information is thorough and accurate
• Review Collaborator content to ensure adherence to requirements set forth by Collectively and Collectively's clients, working through revisions when necessary
• Collect and manage any image, text, or video assets
• Track and log all content (blog posts, social media updates)
• Identify potential issues (incomplete posts, failure to adhere to requirements, etc.) and proactively resolve as-needed

Requirements

• Must be located in Canada, preferably in the Ontario area
• At least 1-2 years related experience in marketing/advertising industry, social media or similar (relevant internship experience considered)
• Strong organization skills with attention to detail and excellent follow-through
• Great communication skills-both internally and externally, written and verbal
• Ability to work efficiently across a variety of tasks and manage time appropriately for projects
• Adaptability and a desire to work in an industry and landscape that's constantly evolving
• Collaborative working style with positive attitude and enthusiasm for making great work happen!
• Excellent verbal and written communication skills in English, French language proficiency is a plus

Key Performance Indicators (KPIs)

• Demonstrates exceptional organizational and project management skills across all phases of the project lifecycle
• Deliverables and assignments meet expectations and are produced on time Exhibits a proactive, collaborative approach to any project challenges or delays
• Quickly learns and retains information, especially regarding key project processes
• Demonstrates curiosity with a desire to learn from program data, collaborator content and Collectively teammates
• Projects a friendly, confident, and professional demeanor both within the organization and to clients and collaborators

Benefits & Team Member Experience

• Remote-First
• WeWork All Access Membership
• Flex Fridays (after 1PM local time)
• Step Up Recognition Program
• Collectively Employee Resource Groups (ERGs)
• Virtual & In-Person Events

Pay

The pay range for this position is CAD $65,000 to $76,000. Collectively takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, qualifications and education, and other business and organizational needs.