[Remote] Social Media Manager - Charleston
Note: The job is a remote job and is open to candidates in USA. Mindgruve is a global digital agency focused on accelerating business growth through marketing and digital transformation. They are seeking a Social Media Manager who will manage content across various social media platforms, engage with communities, and track performance metrics to optimize client social programs.
Responsibilities
- Manage and execute content calendars across platforms including TikTok, Instagram, YouTube, LinkedIn, Facebook, Reddit, X, and Pinterest
- Track performance metrics on a monthly and quarterly basis, highlighting top-performing content and proactively flagging low-performing posts
- Utilize social measurement and scheduling tools at an intermediate level — including Sprinklr, Meta Business Manager, Sprout Social, and social listening platforms
- Understand how KPIs are calculated, what they mean, and what they measure; contribute to client reporting with performance insights and observations
- Identify trends from platforms and competitors by proactively following and tracking both; flag relevant opportunities to the Social Strategist or Senior Strategist
- Explore user comments, questions, and UGC for inspiration and audience insights; support community management across active brand accounts
- Demonstrate a deep understanding of brand followers and their communities, applying that knowledge to content recommendations
- Transform content ideas and briefs from Social Strategists into coherent outlines, copy, and platform-ready posts with minimal supervision
- Write captions and short-form copy that match a predefined tone of voice and platform best practices
- Ensure all published content meets accessibility standards (alt text, readable text overlays, sound-off design)
- Contribute ideas during brainstorming sessions based on industry trends, competitor activity, and community feedback
- Confidently communicate with creative and account teams to align on needs, flag blockers, and ensure timely delivery
- Flag posts that need updates due to platform changes and escalate issues appropriately
Skills
- Bachelor's degree in Marketing, Communications, or a relevant field
- 2–4 years of experience managing social media for brands, preferably in an agency setting
- Experience with social media scheduling and analytics tools (Sprinklr, Sprout, Hootsuite, or similar)
- Experience writing social copy and managing content calendars
- Familiarity with community management practices
- Basic understanding of social analytics and reporting
- Solid understanding of TikTok, Instagram, YouTube, LinkedIn, Facebook, Reddit, X, and Pinterest
- Strong written communication skills with the ability to adapt tone and voice across brands
- Highly organized with excellent time management skills and the ability to manage multiple accounts
- Proactive communicator — flags delays, asks clarifying questions, and anticipates next steps
- Ability to receive and apply feedback quickly
- Collaborative team player who works well with strategists, designers, and content creators
- Curiosity and enthusiasm for social media culture, trends, and platform innovation
- Experience with short-form video content and platform-native tools is a plus
- Bonus points if you're bilingual in Spanish and/or Portuguese
Benefits
- Competitive benefits package including medical insurance, dental insurance, and vision insurance
- A flexible spending account
- Voluntary life and accident plans
- A 401(k) retirement plan with matching
Company Overview