[Remote] Global Marketing Manager
Note: The job is a remote job and is open to candidates in USA. PCI Pharma Services is dedicated to advancing global brand presence and commercial success in the biopharma industry. The Global Marketing Manager will develop and execute integrated marketing strategies to enhance brand awareness and customer engagement across international markets.
Responsibilities
- Develop, manage, and execute integrated global marketing strategies and campaigns that support corporate and commercial objectives
- Strengthen PCI's brand visibility, positioning, and reputation across key global markets
- Partner with Business Development, Commercial teams, regional marketing teams, and other stakeholders to align marketing initiatives with business priorities and growth opportunities
- Manage marketing programs across content, digital channels, campaigns, events, and marketing operations
- Ensure consistency of brand messaging, identity, and positioning across all regions, channels, and customer touchpoints
- Monitor, analyze, and report on key marketing performance indicators, including brand awareness, engagement, lead generation, conversion, and return on investment
- Leverage market research, competitive intelligence, customer insights, and performance data to optimize marketing strategies and campaign effectiveness
- Support and drive integrated go-to-market initiatives that contribute to customer acquisition, retention, and pipeline growth
- Ensure marketing activities comply with applicable global and regional regulatory requirements
- Promote innovation through the adoption of new technologies, tools, processes, and marketing best practices
- Collaborate across functions to deliver impactful marketing programs that support organizational goals
- Contribute to the development of marketing plans, budgets, objectives, and measurement frameworks
- Manage multiple projects simultaneously while balancing strategic priorities and day-to-day execution
- Serve as a brand ambassador for PCI and represent the Global Marketing function in cross-functional, regional, and external initiatives
- Mentor, support, and share knowledge with team members as appropriate
Skills
- Bachelor's degree in Marketing, Business, Science, Communications, or a related field
- Relevant marketing experience commensurate with the responsibilities of the role, preferably within a CDMO, pharmaceutical services, life sciences, or healthcare environment
- Experience developing and executing marketing campaigns, programs, and initiatives across multiple channels
- Strong understanding of marketing strategy, customer engagement, lead generation, brand management, and campaign measurement
- Experience utilizing CRM platforms, marketing automation tools, analytics platforms, and reporting systems
- Demonstrated ability to analyze data and translate insights into actionable recommendations
- Strong business acumen with the ability to align marketing activities to commercial objectives
- Excellent written, verbal, presentation, and stakeholder management skills
- Proven ability to collaborate effectively across functions, regions, and organizational levels
- Strong project management, organizational, and prioritization skills
- High level of initiative, adaptability, emotional intelligence, and problem-solving ability
- Passion for innovation, continuous improvement, and professional growth
- Willingness to travel domestically and internationally as required
Company Overview